Blow

In these years of prohibition, the paradigm that the form of an object must follow its function is unbearable and rejected. The first mass-produced inflatable chair to achieve international success, Blow is a veritable anthem to the ephemeral and embodies the spirit of protest and mass consumption of the 1960s. It opposes the idea that a piece of furniture should be solid, durable and expensive. Designed and assembled by high-frequency electronic welding, its manufacture is inspired by that of inflatable boats. Its design is inspired by the Michelin Man.